Outsourcing: Have You Explored In Sourcing as an Option? | Small Business Odyssey

Is Outsourcing the Right Option or Should You In Source?

 

Small business owners frequently turn to outsourcing instead of in sourcing for their online small business marketing.  However, it has been my experience that in sourcing is a great option.

Have you considered what your staff or sub-contractors are capable of doing in terms of marketing your small business online?  

Everywhere we are encouraged to outsource our online activity to increase our productivity. Have you thought of insourcing as an alternative to outsourcing for your small business marketing? The benefits of insourcing over outsourcing are many (besides saving you money). You may find that your staff have hidden talents that you can employ not only for small business marketing, but also in other arenas of your business.

About

Ron Passfield is a Director of Merit Solutions Australia:
http://www.meritsolutions.com.au

Ron has developed a blog on social media marketing for small business:
http://www.smallbusinessodyssey.com

He is a recognized expert in social media and helping small business develop their brand online. He is a GiantSquid100, having over 100 quality Squidoo lenses on a wide range of topics. His top ranking Squidoo lens is:
http://www.squidoo.com/squidoomarketingstrategies

Ron has been involved in Internet marketing for 6 years and has been developing his top ranking blog over this period.

Ron lives in Brisbane, Queensland, Australia.

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